ame Play Network and World Poker Tour Enterprises, the internationally televised gaming and entertainment brand, announced Wednesday plans for a partnership that will add real money video poker, casino games and poker tournaments to WPT’s existing suite of online poker and social gaming products.
In an official press release, Adam Pliska, WPT’s CEO, commented on this new alliance and elaborated on the terms under which it will develop: “In addition to our extensive live tournament and distribution network global footprint, our online platforms and products make up an ever-growing portion of our company’s portfolio”.
Over the last 19 years, WPT has staged live poker tournaments in five continents, and it has awarded more than $1.3 billion in prize monies to players, as well as it has garnered an annual audience of over 300 million viewers for its television programming worldwide.
Pliska continued: “Considering our loyal fan base and strong demand for more online offerings, it was essential for us to align ourselves with online products our customers would readily embrace, while enhancing the WPT brand. After extensive legal and business diligence, GPN clearly stood out in terms of its exceptionally talented team, strong product and unrivaled market access. We are very enthusiastic about finalizing this partnership and its potential for industry changing impact.”
GPN is a licensed gaming company with a patented platform that enables its B2B partners to offer their players the ability to play casino-style games for real money in the vast majority of the U.S., reaching 40% more of the population than other iGaming companies today.
Game Play Network’s Chief Commercial Officer, Sam Kiki, added: “Within the poker industry, there are few companies with the credibility, prestige and following of the World Poker Tour. We are thrilled about the opportunity to partner with such an innovative company to bring a well-rounded and exciting portfolio of games and tournaments to their dedicated customer base. Combining WPT’s events, personalities and talent, with GPN’s platform, will unleash a whole new level of bespoke iGaming content.”